Images of Sweden abroad Diarienummer: UD 05.033

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Bilder av Sverige i utlandet, kortversion på engelska The study looks at how the image of Sweden has changed over time and how the country is now perceived in some 20 countries that are important for the promotion of Sweden. In other words, important for Swedish exports, foreign investment and tourism, which contribute to growth and employment. It shows how other countries perceive us and our country, our culture, history and not least our companies and products.